Tag: Adpocalypse

Another Adpocalypse? Cry Me A River.

Apparently, in the YouTube scene, we’re going through another “Adpocalypse” — a situation on YouTube where advertising revenue takes a dive because advertisers got pissed about something some big YouTube content creator did and YouTube decides to be more strict on what content can actually be monetized on the site. For those keeping track, this […]

Small YouTube Channels Didn’t Cause The Adpocalypse

We’re going to step back just a tad to 2017 and the event on YouTube known as the “Adpocalypse.” The Adpocalypse was a major slashing in income earned on YouTube from advertising, due to multiple factors, the greatest of which being ads simply not being run on certain videos deemed unsuitable, due to reasons we […]

The Good That Will Come From The YouTube Partner Program Changes

Okay, I’ve spent a good bit of time tearing down the YouTube Partner Program changes. I’m not going to lie, I was rather upset by them initially myself – I still think the principle of creating these kinds of limits to people earning any money via Adsense, SuperChat, or any other built into YouTube feature […]

Why Does It Matter How Much Money A Small YouTuber Makes?

As the YouTuber Partner Program madness kicked in this past week, one extremely common point I saw being brought up by large YouTuber Content Creators time and time again was that most of the channels being affected by this were making under $100 a year. Noting that the payout threshold for Google Adsense is $100, […]

Did You Ever Think That Maybe Some YouTube Content Creators Want To Stay “Small Time?”

So, today was the first full day of the fallout from YouTube’s announced changes to their Partner Program – the first day to really see what the internet had to say about it, and honestly, it’s about exactly what I expected. Many people behind relatively small channels of all types are of course objecting to […]